To be fair, that marketing language is likely pointed at the main competitor of Monster drinks in US - Red Bull. Which is a European brand and is packaged in smaller cans.
Funny
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I didn't know they were European, good times
It’s a Thai and Austrian company.
This is the original Red Bull

An Austrian dude found this drink in Thailand and then negotiated a deal with the family that owns Krating Deng (Red Bull) so he could sell a fizzy version in Europe and later the rest of the world.
Thanks to that Austrian guy that Thai family is now the richest family in Thailand.
This is a great TIL. I had no idea red bull was Thai!
If it’s Austrian why do they use a bull instead of a kangaroo?
What’s more ‘Murican than not understanding the metric system?
They don't understand imperial either though.
Nobody understands Imperial.
No it's simple see 16oz is 1.2 flasks which is easy to remember because it's based on King Ralph's favourite cup and Ralph famously died tripping over a cocksnake (unfortunate name but I won't censor history) and what do you trip with? That's right, your feet. And how many feet do you have? Exactly, 2. Hence 1.2 flasks to 1 16oz can.
That's a ridiculous mischaracterization. The word "Ounce" derives from a word meaning "one twelfth", so just like the inch to the foot, an ounce is either one sixteenth of a queen Anne pound of wine (which is itself based on the Queen Anne gallon of wine, or 231 cubic inches of wine), or one twentieth of an imperial pint, which is an eighth of an imperial gallon, which is ten water pounds.
Flasks are a unit of mercury weight, obviously.
I worked at McDs during the 1/3 Angus burger and... yes. It happened, more times than I'd like. I tried convincing a couple people, then after that who cared. I was getting $8/hr. Fuck it it's a worse deal and you get a smaller burger but you do you genius.
I used to work in a deli. Our scales gave weights in decimals, people always ordered in fractions. One day someone asked for an eighth of a pound. My coworker asks me "Is that .8?" I politely told her "it's .125, so it needs to say about .13." I guess part of it was panic, maybe if she had thought about it for a second she would have gotten it, but to think it's more than a half pound was crazy. People ask for a half pound all the time.
I'll never understand how people drink this axe spray flavored toxic piss. They all taste like what I imagine chemical runoff tastes like.
You can pry the chemical piss from my dead hands, which should be soon because I drink chemical piss
Amateurs:


My mom bought me one of these from Estonia, 900ml.
Funnily enough, that would be pretty hard to find in Estonia these days, only a few alcohol stores carry Russian stuff anymore
Very multi-cultural though, you got a "czech style" beer made in Russia from Estonia
Of course the truly big beers come in 2 liter bottles and are consumed by... well let's say not the favourite customers of store clerks working in small grocery stores in small towns.
Faxe ~~Kondi~~ Danechad 1lt cans mog that

Is that centiliters? I wasn't aware that was a commonly used unit. I've only ever seen ml. But how does the 50+6.5 thing work? Is there like a second reservoir, or is it just a different way of saying 56.5cl?
Yes, Switzerland is weirdly obsessed with centilitres, not sure why. But it's metric so it's not a big deal.
is it just a different way of saying 56.5cl?
Yes.
We have cl on a lot of stuff here too, in northern Europe. And many recipes use deciliters! Love deciliters! Metric is fun! And as a small side rant, honestly cups can go to hell, worst way to measure for a recipe! Liquids, sure if you must, but flour and sugar needs to be by weight goddammit!
Common enough in a drinks context. But really, that doesn't matter because it's metric: you're not going to end up with 4269 fartbuckets to the whateverthefuck. Instead it says centi so it's a 100th of the thing, which is barely even mental arithmetic at all.
It's slightly larger than the standard 500ml can, the + is because they'd like to emphasize the "bonus"
US or British Fartbuckets ?
Full load
Bursting with real juice
Why do I feel like I'm listening to an ad on Radio Los Santos?
Pretty sure this is a poke at 8oz Red Bulls and not their own brand... But, you know, anything to make fun of the idiot Americans, eh?
I thought it was that most Americans would be too ignorant to know that the European one is larger anyway and they wouldn’t bother to check. They’d just think “fuck yeah, murica” or something, and get back to their 78 hour working week.
Hey! Thats 78hr workweek, no healthcare, and poorer living conditions to you! (Plus delivering food on the side so we have money to lose on sports betting)
Don’t forget your piss-poor food standards.
I really miss the 1/3 lb burgers at so many places that dropped them because idiots don't understand fractions...
MANLY EXTRA STRAWBERRY DREAMS!!
Still traumatised by the time I ordered a slice of cherry pie in an American diner, and instead of the brobdingnagian monstrosity decades of movies and TV had accustomed me to expect I got what I can only describe as minimum viable pie.
You experienced the on going desecration of the american social contract. The diabetic-coma inducing, entirely proposturously large servings of small town diner pie is absolutely a thing. I am sorry you were cheated of this.
This is exactly how propaganda works
Gotta give the yanks the w here. We're the real losers for poisoning ourselves ever so slightly more
Ah, so that's what 16oz means.
Here in the UK I see more and more places (coffee shops modelled after Starbucks mostly I guess) and places serving soft drinks mention them in ounces and I have no idea what they mean. I'm 99% sure it's illegal to do so as well, but the relentless march of USI continues.
We got got to go back to elementry school yo hahahaha 🤣
Sucks, too, because 1/3 pound was the right size. Two 1/4 pound patties are too much, which is the only option now, since, yes, Americans are poorly educated. And, it's getting worse.
I'm not blaming teachers, at all. Their hands are tied by admin and parents.