I mean... fuck AI, of course, but also fuck BuzzFeed?
this post was submitted on 13 Mar 2026
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It's a fair assessment.
BuzzFeed's "content" was just hoovering up other folk's content on social media or content aggregators, and neatly packaging it up into an "article". I feel dirty saying this but for that use case, AI isn't actually a terrible option...
...and they still managed to fuck it up. Outstanding.
It used to be that they did that garbage to help fund some solid investigative journalism. Then they killed off their actual journalism, and only did the garbage part. It was a really disappointing move all to maximize profits, instead of actually providing at least something of quality amongst the trash.
also the experience being told by former buzzfeed producers, pretty much tells it all.
BuzzFeed Listicles
Sadly they used to have a world class reporting group. It filled up with shit like a double seat outhouse
Nobody saw that coming after they fired their reporters and writers. Nobody.
„Reporter“ is a bit generous.
Let this be a lesson for all the other companies “turning toward AI”. This is like the dot com era all over again. Example:
https://www.businessinsider.com/amazon-tightens-code-controls-after-outages-including-one-ai-2026-3
They died the moment they killed Buzzfeed News.
it was a sign when employees had to leave due to ever increasing pressure to create content and after contenslop like 10 years ago.
AI finally did something useful!
And nothing of value was lost
buzzfeed still around? when thier major "producers/content creators" left like 10 years ago and were complaining on thier "youtube why i left buzzfeed" because they were just there to push out slop after slop thats when the downfall started. they have been largely supplanted by "influencers" reporting on the news.
All I am hearing is AI is finding efficiencies by getting rid of the overhead of running a business. Soon they won't have to have any staff. Another win for AI.
BuzzFeed still exists?
Get rekt
womp womp
I thought this company disappeared in like 2018?
The quality of their content had well dried up by then
Seems like the second time BuzzFeed has gone bankrupt in my memory
Who?
I’ve always hated BuzzFeed since their inception.
They actually used to have a phenomenal journalism team, (seriously, they had multiple prize winning journalists on their payroll) but hard-hitting journalism wasn’t enough to pay the bills. So they had the slop clickbait to fund the investigative reporting side… But then they ditched the journalism and shifted more towards clickbait... And then the started using AI for the clickbait.
They may have had multiple prize winning journalists on their payroll, but I do not remember a time (and I'm going back more than 15 years here) where their main thing was solid journalism. They did produce a lot of clickbait and ragebait BS, though. Honestly, the time when they were just doing memes was their peak. It was light, funny and creative. It just went downhill from there.